Cookie Policy
Last updated: February 24, 2026
Information on the use of cookies on the moonbikesrl.it website in accordance with EU Regulation 2016/679 (GDPR) and Directive 2002/58/EC.
📋 1. What Are Cookies
Cookies are small text files stored on the user's device while browsing a website. They allow the site to remember preferences, improve user experience, and collect anonymous statistical data.
Cookies can be installed by the visited site (first-party cookies) or by other websites that provide integrated content or services (third-party cookies).
🔧 2. Types of Cookies Used
▶ Technical Cookies (Necessary)
Essential for the functioning of the site. They allow navigation, access to protected areas, and use of the shopping cart. They do not require consent.
- Shopify session cookies
- Cart and checkout cookies
- Security and authentication cookies
- Language and currency preference cookies
▶ Analytical Cookies
Collect anonymous information about visits, viewed pages, and time spent. Used to improve the site and browsing experience.
- Google Analytics (with anonymized IP)
- Shopify Analytics
▶ Marketing and Profiling Cookies
Used to display personalized advertisements and measure the effectiveness of advertising campaigns. Require the user's explicit consent.
- Meta Pixel (Facebook and Instagram)
- Google Ads
- TikTok Pixel
🌐 3. Third-Party Cookies
The site uses third-party services that may install their own cookies:
| Analytics, Ads, Tag Manager | |
| Meta Platforms | Facebook Pixel, Instagram |
| TikTok | TikTok Pixel |
| PayPal | Payments and transaction security |
| Shopify | E-commerce platform, cart, checkout |
| Klarna | Installment payments |
For more information on the cookie policies of each service, please consult their respective disclosures on their official websites.
⏱️ 4. Cookie Duration
| Session cookies | Expire when the browser is closed |
| Persistent cookies | Remain on the device until expiration or manual deletion (max 24 months) |
⚙️ 5. How to Manage Cookies
You can accept, refuse, or modify your cookie preferences via the banner displayed when you first visit the site.
▶ Browser management
You can also manage cookies directly from your browser settings:
- Google Chrome: Settings → Privacy and security → Cookies
- Mozilla Firefox: Options → Privacy and security → Cookies
- Apple Safari: Preferences → Privacy → Cookies
- Microsoft Edge: Settings → Privacy → Cookies
Please note: Disabling cookies may limit some site functionalities, such as the shopping cart, checkout, and saving preferences.
⚖️ 6. Legal Basis for Processing
Data processing via cookies is carried out in compliance with EU Regulation 2016/679 (GDPR) and Directive 2002/58/EC (ePrivacy), implemented in Italy by Legislative Decree 196/2003 (Privacy Code) as amended by Legislative Decree 101/2018.
- Technical cookies: legitimate interest of the data controller (Art. 6.1.f GDPR)
- Analytical cookies: user consent or legitimate interest (if anonymized)
- Marketing cookies: explicit user consent (Art. 6.1.a GDPR)
🔄 7. Changes to the Cookie Policy
Moon Bike S.r.l. reserves the right to update this Cookie Policy at any time. Changes will be published on this page with the update date. We recommend that you periodically consult this page for any changes.
Contact for Cookies and Privacy
Hours: Mon–Fri 9:00–13:30 / 14:30–18:00
🔗 Useful Links
Moon Bike S.r.l. – VAT number 10824941214 – Last updated: February 24, 2026